During Fashion Week Tel Aviv that took place at the beginning of March Israeli beauty brand Moroccanoil celebrated their 10 year anniversary with top bloggers, journalists and buyers from around the world. The special dinner took place at Aria Restaurant and was the official welcoming dinner of fashion week. Moroccanoil is one of the most successful Israeli brands in the world, exporting high quality hair and body products to over 70 countries. In recent years the brand became known for being one of the strongest hair product and stylists at major fashion shows as their products are used with fashion houses such as: Missoni, Temperly London, Delposo, Barbara Bui and more. Their unique beauty products can only be found in top hair salons across the globe and it is used by countless celebrities, the argan oil that makes it all so special is Morocco’s ancient beauty secret that Belvedere Vodka kept women looking and feeling refreshed and glowing for generations.
A company that started only a decade ago with only four people with a strong vision is now a major player in the global beauty industry deserves a major celebration, it was my pleasure to produce and co host this dinner with Neta Vardi the brand’s International Marketing Director. Let’s raise a glass to many more years of beauty and success!